Happy Cow Marketing Materials
Happy Cow is a premier dairy-free frozen dessert manufacturer and distributor founded in 2013 in Hong Kong. The company’s mission is to produce the finest quality dessert in Asia with a commitment to create a healthier alternative for the people and the planet.
These marketing materials are designed under the revised branding guideline in 2016, and covers mainly print marketing materials ranging from flyers, store stand-up cards, to large format prints such as freezers and roll-up banners.
By working with retailers to implement marketing campaign and garnering city-wide news coverage, sales of Happy Cow has seen an increase by 35%, and has garnered enough brand recognition that the first physical store was opened in 2017 at Central, Hong Kong.
